In today’s current environment, local business owners need more help than ever before.
That’s why we’ve created this blog post is to help those of you that have experience with digital marketing to create lasting, sustainable business.
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Local Lead Generation
With all the paid traffic options with Facebook ads, Youtube, Google and even Twitter – developing a strategy for generating local leads has become a full time gig making it almost impossible for local business owners to know, understand all of the changes with the algorithms.
However, all of these platforms offer an amazing opportunity to drive consistent traffic that can turn into leads and convert into paying customers.
One of the programs to get a handle on Lead Generation falls on the Lead Conversion Squared review that outlines how to pull this off in 2020 so you can start getting clients for generating leads from all the top traffic sources for business owners.
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SEO
Did you know most businesses don’t even know what SEO is? SEO stands for Search Engine Optimization and it’s the process of ranking a website inside Google and now also Youtube as it’s become the 2nd largest search engine in the world.
You can use SEO to bring in new customers and leads for the most desirable keywords.
For example, let’s assume you’re talking with an attorney that wants to be in front of the term “accidental death lawyer” you can use SEO strategies to rank at the top and you can get paid based on the leads or a monthly fee to bring the websites to the top.
SEO is composed of a variety of tactics that include the writing content, creating blogs, configuring onpage options, and lastly creating backlinks.
The key to making SEO work is staying organized and getting paid accordingly.
Often, you’ll find SEO workers asking for too little to get the job done.
SEO often includes ranking Google My Business pages inside the maps listings for local as well which often becomes a better use of your time.
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Reputation Management
It’s crazy how many ignore this until it’s too late and they see negative reviews showing up from a competitor.
Reputation management is controlling what one sees when doing Google search and Youtube searches.
It’s important when potential clients search for your company and brand.
Our goal when using reputation management is that we want to see positive reviews, customer’s praises, and video testimonials whenever possible.